Social media is a huge factor when it comes to making a website, you need to make sure that you have it implemented into your website for ease of access to the user. From here they can get into contact with you, see user reviews and keep up to date on news from the company.
I made sure that i had a link to most of the social media that we had on each page of the website, making it easier for the user to gain access to our social media.
“Online adults aged 18-34 are most likely follow a brand via social networking (95%).”
From here they will be able to see posts that i will put up about the websites: deals, new games and will be able to get in contact with me personally. This is needed with most big companies as it allows the user to see if this website has been good to other users too. Alot of companies have this enabled so that people can write down their experience with that company.
“Special offers on your website
Whether you are an ecommerce site promoting a sale, a publisher providing access to exclusive content or a small business offering a coupon, you can selectively determine how you present offers on your website and through social channels.”
This also allows either their friends to see the page/group that their friend has followed or written a review for, this will allow word of mouth aspect to happen via social media.